Chairman of the Board & General Contractor
In 1982, Jerry Sharplin who was then an industrial contractor in Start, LA, built his first motel, a Best Western in Delhi, LA. Since that time Jerry has developed or participated in the development of more than 15 hotels. Mr. Sharplin also assisted two of his brothers in the development of their properties as well. In his free time Jerry enjoys creating metal artwork in his blacksmith shop and spending time with his grandchildren.
Jay Sharplin went to work in the family business learning hotel basics from maintenance and cleaning to customer service. Over the next twenty-five years Jay ascended up the chain of command to an ownership position. Through the years Jay has built strong relationships with brands, vendors, other hotel operators and most importantly, our guests, allowing Sharpco Hotel Group to evolve with relative ease. Jay is a board director for the Louisiana Travel Association and a national delegate with Choice Hotels Owners Council. Also volunteering on boards at Northwestern State University, Louisiana College and Natchitoches Crime Stoppers. In the past, Jay served as President of the Natchitoches Jaycees, three years as Chairman of the Board for the Natchitoches Area CVB and was given the Entrepreneurial Excellence Award by Natchitoches Chamber of Commerce in 2012.
Director of Sales and Marketing
Lauryn Sharplin began working with Sharpco Hotels in 2004 while earning her degree at Northwestern State University for Hospitality, Management, and Tourism. Upon graduation, Lauryn worked as Front Desk Manager of Holiday Inn Express for 2 years before becoming the Sales Manager for all the Sharpco Natchitoches Properties. Lauryn also went back to school in 2009 and pursued a degree from the Le Cordon Bleu Culinary Baking & Patisserie in Austin, TX. Upon graduation she moved back to Natchitoches and has served as the General Manager of the Comfort Suites Natchitoches since it opened in 2011. In her spare time Lauryn stays involved in various community organizations such as the Les Amies Service Organization, Natchitoches Tourism Commission Board, Natchitoches Chamber of Commerce, Natchitoches Young Professionals, and the American Cancer Society.
General Manager, Holiday Inn Alexandria
Melissa serves as the Regional Director of Sales/Marketing. Melissa leads the sales and marketing division for the company by supporting, assisting, training and directing all sales and marketing efforts throughout the company. With more than 18 years of hotel experience in both operations and sales, Melissa brings a vast amount of experience in sales, marketing, training, and leadership in full-service, boutique, select-service and extended-stay portfolios. After gaining experience in all facets of management she quickly moved to corporate leadership positions in sales and marketing with Gulf Coast Hotels, Frontera and Hotel Equities, to name a few. Her experience includes hotel transitions, renovations and openings with over 20 different franchised brands, including Choice, Wyndham, Hilton, IHG and Marriott. When not working, Melissa and her husband enjoy traveling and visiting with their seven children.
General Manager, Comfort Suites Natchitoches
General Manager, Day Inn Natchitoches
General Manager, Holiday Inn Express Natchitoches
General Manager, Best Western Natchitoches
Elaine loves spending time with her family whether on the lake, RV camping,traveling or simply sharing a church pew with them all on Sundays.
Anonymous enjoys staying at Sharpco Hotels Groups hotels “under the radar”. Anonymous reports back to Sharpco Hotels Management team on what they have found before, during and after their stay. Having Anonymous on the Sharpco Hotels Group team ensures all of our staff are aware and on point regardless of the time of day or what supervisor is present. Anonymous enjoys spending time with their family and resting peacefully in our properties.
Past Hotel Developments
Best Western – Delhi, LA
Comfort Inn – Monroe, LA
Stratford House – Monroe, LA
Comfort Inn – Bastrop, LA
Best Western – Mansfield, LA
Best Western – Natchitoches, LA
Best Western – Pineville, LA
Guest House Inn – Alexandria, LA
Holiday Inn Express – Natchitoches, LA
Holiday Inn Express – Natchitoches, LA
Holiday Inn Express – Alexandria, LA
Days Inn – Natchitoches, LA
Comfort Suites – Natchitoches, LA
Woodlands Inn – Coushatta, LA
Holiday Inn Downtown – Alexandria, LA
Church Street Inn – Natchitoches, LA
Holiday Inn Alexandria, Best Western & Comfort Suites Natchitoches 2019 Winners TripAdvisor Certificate of Excellence
Holiday Inn Alexandria 2018 Louey Award Louisiana Travel Promotion Association Accommodation of the Year/Full Service Lodging
Holiday Inn Alexandria, Best Western & Comfort Suites Natchitoches 2018 Winners TripAdvisor Certificate of Excellence
Comfort Suites 2017 Louey Award Louisiana Travel Promotion Association Accommodation of the Year/Limited-Service Lodging
sharpco hotels group
Sharpco Hotels Group, a hotel development and management company headquartered in Natchitoches, Louisiana with a mission is to provide the best lodging experience always focusing on three principles: Value, Exceptional Service and Cleanliness. Connecting and creating memories for business or for pleasure is our ultimate commitment to each and every guest.
Our company is a multi-brand management company with an ability to work within a variety of ownership structures, maximizing the value of the owner’s asset through its expertise in balancing the priorities of its guests, owners and associates. We have extensive experience in repositioning hotels and the development of products to adhere to franchise standards while keeping costs within budgets.
Our services are offered through development consultation, pre-opening services, re-development, operational solutions, construction, strategic marketing, bookkeeping services and property management.
Sharpco Hotels Group
5135 University Parkway Suite 308
Natchitoches, Louisiana 71457
Tel: (318) 352-9198
Sales Office Tel: (318) 352-7532